Asheville Christian Academy
Asheville Christian Academy (ACA) is a K-12 Christian school located in Asheville, NC. Its mission is to provide a gospel-centered education that shepherds and inspires Christ-oriented lives in its students. With significant recent growth, ACA has faced new challenges in keeping its mission central and maintaining a unified brand across all school parts.
Our solution was to develop a brand strategy based on research that helped us identify the perceptions and needs of ACA's main audience: current parents who value the education their children receive at the school but have the option to meet this need elsewhere. From the choice of colors to the tagline, each brand element was created to align with the school's mission and present a unified message to both current and prospective families.
Created at Kumveka
Photography: In partnership with Nate Burrows.
SERVICES PROVIDED:
Branding and Identity / Animation / Web Design / Creative Direction / Mascot Design